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Extra resources for European Fair Trading Law: The Unfair Commercial Practices Directive (Markets and the Law) (Markets and the Law)
Obviously it would assist where unfair commercial practices had induced the contract. The distance selling directives in particular focus on requiring the consumer to be provided with key information and also address other matters such as the appropriate means of communicating with consumers. 65 In 56 Council Directive 2000/43/EC implementing the principle of equal treatment between persons irrespective of racial or ethnic origin: OJ 2000 L180/82, see Article 3(1)(h) (hereafter Race Discrimination Directive).
Pdf. 104 A policy that was mooted in the DTI paper Extending Competitive Markets: Empowered Consumers, Successful Business (July 2004). Introduction 25 Europe seeks to put in place. These states will have to check that their general clause reflects that contained in the Directive and modify it if necessary. As we shall see the Directive reflects a particular approach to consumer protection and this level of protection must be found in all European states, but no more! The tendency is for the Commission, supported by the European Court of Justice,105 to look to see that all the elements of the Directive are transparently introduced into national law.
These two principles, maximum harmonisation and the internal market clause (the country of origin principle), when considered separately already yield a 1 Case C–376/98 Germany v European Parliament and Council  ECR I–8419. European Fair Trading Law 28 number of difficulties in the interpretation of the Directive. The combination of the two – maximum harmonisation and country of origin principle – becomes highly explosive. It would mean that Member States’ courts are mutually bound to each others’ interpretation of the Unfair Commercial Practices Directive.