By Ken Standfield
This booklet asserts that intangibles create monetary transactions, no longer vice versa. It bargains exact, reproducible tools of valuing intangibles in intangible types, with linked and significant monetary values. It additionally offers new administration frameworks within which all sorts of intangibles might be categorized, measured, controlled, and stated.
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Additional resources for Intangible Finance Standards. Advances in Fundamental Analysis & Technical Analysis
One of the most essential issues for any firm is to link brand value to productivity, so that short-term decision impacts can be meaningfully measured and financially valued. I9) Revenue and expenses are dependent on each other—a change in expenses will result in a change in revenue. Expenses are the seeds of revenue. Hence a reduction in expenses typically leads to a reduction in revenue. There are exceptions to this rule. Where a reduction in expenses does not lead to a reduction in revenue, what is being eliminated is a non-productive expense.
It is essential to make the connection between productive and non-productive expenses so that the quality of their strategic management can be better understood. Current financial statements do not separate productive and non-productive expenses. By ignoring cost quality and labeling all expenses as non-productive, organizations focus on cost reduction before value creation. I10) If a growing organization has revenue potential it is possible for that organization to increase productivity, revenue, and earnings without the requirement to hire additional staff to meet increased client demand.
C6) 7. Intangible value does not diminish with use; it is enhanced. C7) 8. Intangibles are typically felt when they are removed, not when they are present. C8) 9. All source intangibles exist in a neutral state until influenced by an interaction. C9) 10. Intangible transactions are actually uses and sources of time capital. C10) 11. Financial transactions and financial performance are the end result (or accumulation) of numerous intangible transactions. C10) 12. Intangibles can be either source intangibles or destination intangibles.